What Is Content Marketing Optimization?
Content marketing is only successful if people are engaging with your content. This is why content optimization is critical in content marketing. Search engines are searching for relevant keywords and phrases to get your content to be ranked higher. Creating content can be a manual process that involves a lot of guesswork. In order to boost conversion rates you need to optimize your campaigns.
With Captora marketers can scale and optimize digital campaigns and associated content. Captora takes away the guesswork and automatically determines what the best title, sub-title, and CTA is for each campaign to maximize conversion rates. Each title is relevant to the key phrases buyers are searching for. With easy campaign execution, you can now drill down to see what campaigns are performing well versus what is not.
Do you want to launch and optimize campaigns at scale without hiring an army of people? Download our ebook to learn about optimizng your content marketing and fueling growth.
Download the Content Growth eBook