Online Keyword Research Sources

The internet has changed how people make purchasing decisions. Rather than going to buy things in the store or call to the sell person people search online first. In order to engage these potential buyers you need to be creating custom content using data-driven insights.

The first thing you need to do is brush up on SEO Best Practices. In order to rank higher on search engines, you should be creating landing pages (personalized webpages) for each long tail search term you are trying to go after.

Sound like too much work? Captora is an online digital marketing analytics platform that helps marketers to understand how people are using keywords to identify their solution or brand. Then from the same tool they can create hundreds of online campaigns to capture these buyers on dedicated pages.

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