Meaning Of Modern Marketing

Today, the majority of buyers do 60-70% of their research online, before talking to a sales rep. So, modern marketing means digital, inbound marketing. If you are engaging and educating your buyers online with compelling content, then leads and revenue growth will follow.

Captora’s Digital Marketing Acceleration Platform leverages existing content for to scale and optimize hundreds of campaigns across channels. The platform works in the following ways:

  • See real-time buyer and competitive intelligence
  • Identify content opportunities and demand gaps
  • Scale and optimize marketing campaigns across channels
  • Test and optimize campaigns for better conversion rates

Modern marketing focuses on making online presence visible and relevant! Engage your buyers before they go to your competitors. Find out how Captora can help with your modern marketing plan by watching a short demo video now.

Digital Marketing Acceleration Video