Growth Marketing Analytics

What makes growth marketers unique? If you are one, you already know the answer to this. Our passion for analytics and constantly revising and improving our campaigns to meet Key Performance Metrics. However, since growth marketing is still a burgeoning field, there is still alot to learn. Here are some of the important metrics you should be tracking on your way to becoming a successful growth marketer:

  • Weekly and monthly lead gen by source
  • Cost-per-lead on a monthly basis
  • Forecast adjustments
  • Comparison of actual performance against target goals

Learn more in this free ebook!