Comprehensive Marketing Plan
A comprehensive marketing plan should always include a top of the funnel demand generation strategy. It is no longer enough to just keep track of your leads, it is becoming more and more important to manage lead acquisition through effective marketing inbound campaign management across various top of the funnel channels. Your website is your calling card, and the way to gain inbound leads is through top-of-the-funnel efforts, encompassing your campaign processes.
Captora offers a complete top of the funnel demand generation solution combining effective end to end workflows, data science, and big data. Captora is not only the answer to a comprehensive marketing plan but it is also a driver for all of your inbound marketing campaigns and a tool to optimize your marketing campaign portfolio across all channels.
Watch this Captora Digital Marketing Acceleration video so you can learn more!
Digital Marketing Acceleration Video