Cmo Best Practices
"CMO Best Practices" can hold different meaning for today's marketing minds. Dream big. Be ambitious. Deliver results that matter. Cultivate impactful decisions. What's on your radar?
Content Marketing success has had little correlation to quantifiable results over the last few years. There are 60,000+ with a content- geared title on LinkedIn (i.e. “Director of Marketing” or “Content Strategist”) and only 4% identify with "lead generation" anywhere in their profile, either in a current or previous role. Where do they develop leads in their positions! Is there no priority for driving the "lead engine"?
The majority of this issue points to the high costs associated with leads. Marketers have squandered loads of their budget into leads that are not trackable or fruitful.
Consider your demand generation SALVAGED with Captora.
Captora helps solve the common business challenge of accelerating pipeline growth and simultaneously polishing your Customer Acquisition Cost (CAC) & Cost Per Lead (CPL).
Schedule a free demo today and continue to lead in the world of demand generation as a CMO.
Digital Marketing Acceleration Video