Business Marketing Analytics
Marketing analytics enable marketers to evaluate the success of their marketing initiatives by measuring performance using business metrics, such as ROI, marketing attribution and marketing effectiveness.
Using Captora's business marketing analytics, marketers can:
- Easily consume insights on the performance of all inbound campaigns — paid and organic — via advanced inbound marketing analytics.
- See data trending over time and drive ongoing progress across inbound campaigns, content and website participants.
- Creates new launch-ready inbound marketing campaigns.
Want to be a leader in the world of Marketing Analytics? Work smarter and move faster than ever. Watch our video to utilize the power of data.
Digital Marketing Acceleration Video