- Precise, shorter forms with real-time identification of company address, industry, annual revenue, and company size as pre-populated or hidden fields.
- Standardized prospect data that includes key company information for all anonymous visitors to the website.
- Support for form shortening on both Captora Campaigns (Organic Search and Paid Search) and all other website pages.
- Reporting on conversions and drop-offs for all forms on the website by industry and company information.
- Out of the box integrations with Marketing Automation (middle of the funnel), CRM, and web analytics systems.
- Hyper-targeted content and messaging for specific account segments with real-time identification of company information (company name, location, industry, annual revenue,
and company size).
- For Captora Campaigns – Highly targeted campaigns with relevant content, CTA, and messaging.
- For rest of the website – Highly engaging website pages with relevant banner images and content.
- Reporting on all website visitors by firmographics (company name, industry, annual revenue, and company size) with integrations for Google Analytics and Omniture SiteCatalyst.
- Out of the box integration with CMS platforms (e.g. Drupal, WordPress).
High Match Rates & Better Targeting With Real-Time Audience Intelligence Service
- Proprietary technology integrated with 3rd party services to boost the accuracy of the data set.
- High match rates of 30-60% on both IP and domain based lookups.
- Firmographic data collected from 60k+ websites generating over 10 billion transactions monthly.
- 15 million individual company records with 11.5 million US only.
- Monthly refresh of all firmographic data.
Boost conversion rates and improve ROI with shorter, more precise forms.
Boost digital strength
with hyper-targeted personalization and messaging across your
Drive ROI from your Marketing Automation with better quality lead data.
Optimize marketing and sales strategies with Account Based Analytics for all website visitors.